Carilion Clinic launched a targeted effort in 2017 to clean up their local listings. Inaccuracies across multiple third-party sites were hindering traffic to their website, which meant they were missing potential customers.
Carilion worked with Influence Health to manage the enormous amount of work required to effectively improve listings and increase site visits - and beat the competition.
Carilion's Senior Consultant, Cathy Miles, and Call Center Director, Tammy Nerenberg, join us to share the story of how they used clean provider data to increase accuracy by 200%, visibility by 100%, and conversions by 11% in just one month to clean-up and gain control of their local listings. Now, they're believers! And when it comes to investing in a local listings management program versus a TV commercial, Cathy would put every dollar into local listings. True story!
Join us to hear all about Carilion's local listings that now Shine Bright Like a Diamond!