Influence Health, the healthcare industry’s leading consumer experience solution provider, today announced the 2017 eHealth Excellence Awards winners. The awards recognized eight healthcare organizations across North America for innovation and leadership in digital marketing, patient engagement and consumer experience initiatives. Winners were announced at the INFLUENCE! Consumer Experience Conference this week in Orlando, Florida.
“With the consumerization of healthcare, it’s more important than ever for hospitals and health systems to deliver a personalized consumer experience,” stated Mike Nolte, CEO of Influence Health. “Each of the organizations awarded an eHealth Excellence Award have been strategic innovators in enhancing digital health to identify, acquire, engage and maintain patients for better care and outcomes.”
This year’s premier eHealth Excellence Award, given for Vision and Organizational Commitment, was presented to Baptist Health of Kentucky and Southern Indiana. The healthcare organization was selected, in part, due to their dedication to creating rich, personalized web experiences leveraging Influence Health’s Content Management System, a core component of the company’s leading Consumer Experience Platform. For example, Baptist Health is incorporating trackable lead forms into its landing pages, integrating health risk assessments, implementing deep user analytics, and continuously refining its content and personalization strategies.
“Baptist Health of Kentucky and Southern Indiana has a progressive vision for the future of digital experiences and leverages our platform, and complementary solutions, to its full potential," said Kyra Hagan, senior vice president and general manager of marketing and communications at Influence Health. "They are ahead of the national curve when it comes to engaging today’s discerning healthcare consumers with personalized content and interactive experiences."
Additional award winners included:
Advocate Health Care for Consumer Engagement
Baptist Health of Jacksonville for Patient Engagement
Hamilton Health Sciences for Physician Engagement
Legacy Health for Service Line Marketing
Norton Healthcare for Multi-channel Campaigns
Northwell Health for Wellness Outreach and Disease Management
Piedmont Health for Social Engagement
In addition to the eHealth Excellence Awards, INFLUENCE! featured an optimal mix of educational content and social events for healthcare marketers and technology leaders to make new connections, exchange ideas for overcoming digital transformation challenges, and learn tactical tips to enhance their hospitals and health systems’ consumer experience.
To learn more about the INFLUENCE! and the eHealth Excellence Awards, visit http://www.influenceconference.healthcare or contact firstname.lastname@example.org.
About the eHealth Excellence Awards
Influence Health was founded on the premise that the internet can improve the collaboration between healthcare providers and patients, and has since partnered with hundreds of organizations to virtually engage, activate and influence patients. The eHealth Excellence Awards program is designed to recognize organizations for their innovation and cultural commitment to improving healthcare using digital solutions.
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