Birmingham, Ala. (PRWEB) September 18, 2017 Influence Health, the healthcare industry’s leading consumer experience solution provider, today announced that CHRISTUS Health has added the healthcare Customer Relationship Management (CRM) system to its portfolio. The health system, comprised of almost 600 services and facilities, engaged with Influence Health to leverage its technology, insights, and support for successful cross-channel marketing, consumer communications, and reporting.
“We were looking for a CRM that could enable us to provide consistent and valuable communications to our consumers, as well as garner HIPAA-compliant dashboards that show real-time results across our marketing campaigns,” said Preston Gee, vice president, strategic marketing, CHRISTUS Health. “As a veteran leader in healthcare consumer experience, Influence Health was our go-to choice.”
Recognizing the increasing consumerism of healthcare, CHRISTUS Health is focused on providing an enhanced consumer experience for its consumers and patients. By enriching and integrating data with Influence Health’s CRM, CHRISTUS Health will have a more comprehensive view of each consumer and their unique healthcare needs. Thereby, being able to provide more relevant, personalized communications to reach individuals where they are.
“As an organization taking on a healthcare consumer-first approach, we’re implementing technology and strategies that focus on improving the consumer and patient experience” said Abby McNeil, vice president, communications and public affairs, CHRISTUS Health. “I’m confident Influence Health will help us deliver personalized communications that build trust, and loyalty and, ultimately, support CHRISTUS’s overall mission and business goals.”
Influence Health’s healthcare CRM helps healthcare organizations pinpoint the ideal consumers for campaigns, personalize the content to improve responses, manage leads, and measure multi-channel effectiveness and ROI to inform future decisions.
To learn more about how to provide a superior digital consumer experience, download Influence Health’s whitepaper, or visit influencehealth.com to learn more.
Also, check out CHRISTUS Health's recognition in Health Data Management's weekly roundup.
About Influence Health
Influence Health is the industry’s leading provider of comprehensive healthcare consumer experience solutions. Equipped with a customer relationship management system (CRM), digital marketing system (DMS) and content management system (CMS), the company's Consumer Experience Platform enables provider organizations to create extraordinary digital consumer experiences that positively influence brand awareness, affinity, and loyalty, well beyond the care setting. Headquartered in Birmingham, Alabama, Influence Health has helped more than 1,100 provider organizations positively influence consumer relationships in a way that is transformative to financial and quality outcomes since 1996. For more information visit InfluenceHealth.com and follow @InfluenceHlth on Twitter.
About CHRISTUS Health
CHRISTUS Health, an international Catholic, faith-based, not-for-profit health system, is headquartered in the Dallas area and is comprised of more than 600 services and facilities, including more than 60 hospitals and long-term care facilities, 350 clinics and outpatient centers and dozens of other health ministries and ventures. CHRISTUS services can be found in 60 cities in the U.S., Mexico, Chile and Colombia. The system employs approximately 45,000 Associates and has over 15,000 physicians on facility medical staffs who provide care and support for patients. https://www.christushealth.org/